Beauty expertise for communication campaigns that make a difference!

360° BEAUTY EXPERTISE

TVC, social media content, influencer marketing, print… Our creative agency supports you in developing multi-format campaigns and content that resonate with your target audience through emotions.

They trust us: Revlon Professional, Vichy Laboratories, NYX Professional Makeup, Maybelline NY, Shiseido, Bioderma, Esthederm, Evoluderm, Noreva, Le Petit Marseillais, Les Cosmétiques Frais…”

Need a customized content strategy for your brand?

Contact our beauty team to discuss your project

Campaigns that makes you feel

  • Creating campaigns that generate emotions

  • Developing content tailored for all platforms

  • Designing content for every stage of the conversion funnel

  • Multichannel approach to boost your brand’s consideration

  • Boosting your brand awareness through creative and ATAWADAC campaigns

  • Engaging the audience with emotional content

We create innovative, omnichannel advertising campaigns and content to elevate your brand’s presence with your audiences.

360 CAMPAGNES

  • Revlon X 87seconds

    Revlon Professional Equave

    A 360-degree influencer campaign targeting Gen Z. The most engaging and high-performing campaign of the last five years.

    Revlon Professional Equave
  • Vichy X 87seconds

    VICHY UV AGE-DAILY

    Our creative agency took on the challenge of showcasing the superiority of Vichy’s UV-AGE DAILY sunscreen while educating the public on the importance of daily UV protection to maintain skin health and delay photo-aging. To achieve this, we enlisted top athletes who embody performance and resilience in the face of the sun.

    VICHY UV AGE-DAILY
  • LPM X 87seconds

    Le Petit Marseillais

    The agency executed a 360-degree advertising campaign, distributed across various channels to maximize its reach and impact. A TV spot with a Provençal flair, engaging digital and social-first content, sunny print assets to energize in-store launches—all designed to provide an immersive experience for consumers

    Le Petit Marseillais

CAMPAGNES D'INFLUENCE

  • 87seconds X Dop

    DOP - STAND’DOP

    A TikTok campaign that generated over 10 million organic impressions.

    DOP - STAND’DOP
  • 87seconds X 87seconds

    Revlon Professional Revlonissimo

    Revlon Professional enlisted our creative agency, 87seconds, to develop a global campaign for their revolutionary new professional color line: Revlonissimo Colorsmetique.

    Revlon Professional Revlonissimo
  • Shiseido X 87seconds

    Shiseido - Essential Energy

    An international influencer campaign, 100% creative and impactful.

    Shiseido - Essential Energy

CONTENT CREATIONS

  • 87seconds X Maybelline

    MAYBELLINE NEW YORK - BRAVE TOGETHER

    Creation and production of a series of video support tools for the Brave Together initiative

    MAYBELLINE NEW YORK - BRAVE TOGETHER
  • 87seconds X NYX

    NYX Professional Makeup - LGBTQIA+

    A social media and influencer-ambassador campaign with millions of views to support the LGBTQIA+ community!

    NYX Professional Makeup - LGBTQIA+
  • FILLMED X 87seconds

    Fillmed

    100% digital awareness campaign

    Fillmed

A 100% in-house team supporting you in the planning, creation, production, and post-production of your 360° campaigns.

We develop communication solutions to create a strong and unique link between brands and their targets, handling creative strategy, ideation, territory creation, production and post-production with a resolutely digital and social-first mindset.

Jérôme Houdry

Président

We firmly believe that in today’s fully digitalized environment, creative ideas and advertising concepts must have the ability to evoke emotions, regardless of the medium.

Chloé Chaniot

Deputy General Manager & Creative Director

 

ABOUT 87SECONDS

87SECONDS is a creative and production agency specializing in ATAWADAC content (Any Time, Anywhere, Any Device, Any Culture). We put people at the center of everything we do to create strategically relevant content that engages and entertains. Our team consists of over 80 100% in-house talents (strategy, design, copywriting, sound design, color grading, 3D, motion graphics, and more). Our philosophy is simple: we strive to create strong connections between clients and brands, whether through global 360° campaigns, social media activations, influencer marketing, or corporate content. Our campaigns are designed to stand out, engaging and inspiring audiences.

Our clients include Le Petit Marseillais, Revlon Professional, Banque de France, Crédit Agricole, Orange, Adobe, Grand Frais, Henkel, Thales, L’Oréal, COTY, Shiseido, Mondelez, and more.

Our beauty team is here for you.