Reconnect with the Gen Z for the new launch of Equave biphase detanglers through an emphasis on its professional innovative technology and an authentic CTA to shake things up.
A FULL ECOSYSTEM + INFLUENCERS
We invited influencers to be creative and tease their communities on how they
keep it moving with Equave. We also imagined a 360° campaign with
a hero film and digital assets for
an always-on social media content.