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Video mapping

Video mapping aka projection mapping is the ability to project video scenes onto buildings, pop up stands, create eye popping street art. It is very visually effective and grabs the attention of the audience guerilla marketing style. Weather too unpredictable for fireworks? With video mapping, you can have a stunning projected fireworks display indoors. Want to stop people in the street? Create a scene on the sidewalk that people can't help but stop and notice and be intrigued by something out of the ordinary. Video mapping can be a very exciting way to create videos. 87 Seconds is available to create something spectacular for you.

our clients

Do you want to stand out from your competitors and promote your company with video?


Best of - video mapping

3 benefits of video mapping
  • Videos invigorate your marketing plan.
  • A well thought out audiovisual production modernizes your brand image.
  • Videos establish a climate of confidence with respect to prospects.
Why work with 87seconds?
  • teamwork Clients experience excellent customer communication
  • videocamera A wide range of know-how to produce videos including commercials and storytelling.
  • like_fb Professional designers and videographers polyglot working together in one agency

video mapping: tips & information

Video mapping

Video mapping, also called luminous fresco or illusionist projection in Quebec, is a multimedia technology that allows you to project light or video onto volumes, to recreate large images on raised structures such as monuments, or to recreate 360° universes. Thanks to the use of specific software, volumes are drawn and reproduced, in order to obtain large-scale video projections that adhere as closely as possible to the chosen locations. The software allows to project one or more clips on different outputs. Animated by video-jockeys, these optical illusion games can confuse perception or mislead the spectator from the illusory deconstruction of what was static.

Formation Video Mapping

Video Mapping is the set of techniques allowing to project images on complex surfaces, most often in relief, based on the structure of the projection surface. This training course is an introduction to Video Mapping, allowing you to apprehend all the stages of the process, from the technical choice of projection tools to the diffusion of images, including their manufacture. This training includes a creative workshop on a giant model, reproducing the real constraints of architectural mapping. At the end of the training, the trainees will leave with the recording of their individual project, which will have the value of a first professionalizing experience.

What is Video Mapping?

Video Mapping (Spanish speaking) or Video Mapping (French speaking) see more Projection Mapping (English speaking) is the technique of projecting video on volumes such as architectural facades, scenery for live performances or just in his living room. It's the idea of the transformation of a real object by the virtual....

Quiz - Test your video expertise

Videos are considered as crucial to marketing campaign by _____________ out of 20 of brands.

Your answer

Last articles about video mapping

What can you do with video mapping?

A wow effect, impressing your guests, a real surprise, these are the parts of your event that will be discussed the next day. And that's a bit what you want with an average event. One way to surprise and where the wow splashes off, is video mapping. An audio-visual supplement, which is elevated to art and with which you can communicate.

Video projection and video mapping what's the difference?

Video mapping is an extension of the traditional video projection we all know, such as in cinemas where a video projector is used to project a film on a screen. The difference between video projection and video mapping lies in the medium that receives the projection. As soon as the support is in volume, we then talk about mapping ...

Get inspired. How can video mapping add value to the content of your presentation?

This is about projecting something visually on any surface, taking into account its shape and size. This makes it possible, for example, to project onto the front of a building or a 3D decor, thus transforming the building or object into a dynamic screen. The possibilities of projection are then endless: images, videos, lighting effects, animations, or even all at the same time.


video mapping prices

estimate 2.000 - 100.000€

87seconds is an agency that prides itself on offering complete price transparency. Estimating a budget is a difficult task which starts with the briefing where we will sit with you and discuss the entire video production process. Video production is a craftsman's job, which involves a lot of talent and expertise. Depending on the needs identified and the creative direction that we mutually decide to take, we will create a tailor-made quote for your project on a man-day basis.

video mapping: production process



Campaign goal Challenge Debriefing


Content strategy Creative direction


Talent selection Storytelling Set up/scenography PPM meeting


Film shooting Illustrations 3D modelling Animation


Editing Compositing Colorimetry

Campaign launch

Media plan Distribution

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