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Commercial video production in Shanghai

Looking for commercial video production in Shanghai? Video production is an essential marketing strategy in today's digital age as people spend many hours consuming information online in video format. By hiring our commercial video production in Shanghai services, you can watch your business and marketing grow exponentially. We'll use professionally thought out audiovisuals, which make customers want to find out more about you, whatever product or service that you offer. The production of commercial videos is undeniably essential for the promotion of any brand today. Videos are versatile and can give more life and energy to a business than just the written word would ever be able too.

our clients

Do you want to stand out from your competitors and promote your company with video?


Best of - commercial video production in Shanghai

3 benefits of using video
  • A quality video boosts your brand image.
  • Using video assists in increasing your business notoriety.
  • An audiovisual production optimizes your search engine rankings.
Why work with 87seconds?
  • teamwork Over 100 specialists at your disposal.
  • videocamera Annually we have thousands of rewarding collaborations.
  • like_fb At your service in the area of expert audiovisual production for 15 years

commercial video production in Shanghai: strategy & tips

TikTok (Douyin抖音): How to use it for Marketing and Branding in China

Recently some of our customers call us and ask us why platforms like WeChat and Weibo do not guarantee satisfactory marketing results as before. The answer we always deliver is: in China, things change quickly and we cannot rely on a single platform. Today we need to concentrate on Douyin and Zhihu and here I explain why Tik-Tok (Douyin) is the best choice to reach new Chinese online communities. Tik Tok or 抖音 (Douyin) is a far-famed and fast-growing Chinese platform for short videos mostly 15 seconds long, but with the possibility to make up to 60 seconds long clips.

Mini-Video Online: the new trend

One way to lure customers is to show them the product from a new angle. Actually, the mini-Video is a very popular way of advertising because it can be used on different platforms. The length and content of the video are also very important for the success of this form of advertising. There are several companies that provide mini-video advertising services such as Meituan, Dianping, Meitu…. . For example, Pepsi had more than 100,000 views for its “Bring Happiness Home” mini-movie and Bulgari’s video exceeded 350,000 views. These mini-videos are a creative and good way to attract consumers without distorting a brand’s image

Weibo Advanced Techniques for more Engagement

Weibo is frequently called the China’s version of Twitter. It is a powerful digital communications and marketing channel. Use of this real-time microblogging social technology in China has been unprecedented, and companies have a unique opportunity to use Weibo to reach and engage new audiences in China. Users cover a broad swath of China’s internet population, including youth, domestic and international celebrities, CEOs, professionals, and media personalities.

Quiz - Test your video expertise

_____________ out of 20 brands see videos as an important part of their marketing promotion.

Your answer

Everything about the commercial video production in Shanghai


Six different faces of the city, the feeling is six different styles of Chinese culture. The films needed to show true and unique nature of each city that was featured. Apart from obvious factors such as location and settings, our producers worked very hard on the casting, to make sure we can work with some of the best performing artist in their fields: whether it is ombres chinoises in in Xi’an or Sichuan opera performer. We started off in Shanghai-where people gather to experience the charm of the modern and buzzing city life.

Live broadcast studio

Live video production, or live streaming, has become one of the more prominent innovative solutions for video marketing. The benefits of live video streaming go beyond that of traditional video marketing. Customer interaction between viewers and businesses, and amongst viewers themselves naturally forms communities, spreads brand awareness, creates buzz, and provides useful customer insight.


We primarily create branded online content, music videos and documentaries, but the idea of the residency is to combine talents, to create something challenging and innovative with our local experience and the resident’s fresh outlook on Asia. We are looking for people with diverse skill sets, international experience and, above all, a passion for creating.


Pricing - commercial video production in Shanghai

estimate 2.000 - 100.000€

87seconds is an agency that prides itself on offering complete price transparency. Estimating a budget is a difficult task which starts with the briefing where we will sit with you and discuss the entire video production process. Video production is a craftsman's job, which involves a lot of talent and expertise. Depending on the needs identified and the creative direction that we mutually decide to take, we will create a tailor-made quote for your project on a man-day basis.

commercial video production in Shanghai: production process


When creating an animated video, specialized agencies usually go through 3 main stages: pre-production, production and, finally, post-production.

Pre-production concerns the design of the project as well as the planning of the necessary materials and human resources (equipment, cameramen, availability of the location, etc).

Then comes production. Many parts have to be considered during this imporant: the filming process, lighting, etc. Lastly, post-production allows the video to be finalized before it is given to the target audience.

Thanks to our years of successful experience managing this three-stage process, 87seconds is the perfect choice for all companies in search of a reliable and competent production agency.




Campaign goal Challenge Debriefing


Content strategy Creative direction


Talent selection Storytelling Set up/scenography PPM meeting


Film shooting Illustrations 3D modelling Animation


Editing Compositing Colorimetry

Campaign launch

Media plan Distribution

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