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Commercial video production in Paris

Do you need commercial video production in Paris? 87 Seconds have everything you need to have business commercials created. Video attracts more people than the written letter these days and can have multiple purposes like to trigger a reaction, arouse curiosity, influence a decision, start a new trend. The ultimate goal is nearly always to make a sale. Videos can be a form of inbound marketing in that it attracts the customer to you. It is unobtrusive if done in the right way. With the prevalence of social media, commercial video production in Paris has become more powerful than ever and an essential part of any marketing strategy.

our clients

Do you want to stand out from your competitors and promote your company with video?

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Best of - commercial video production in Paris

3 benefits of using video
  • A professional video revamps your brand image.
  • An audio visual allows you to target the internet users that you wish to address.
  • Video clips play a part in the customer satisfaction of the prospect.
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Why work with 87seconds?
  • teamwork We have over 1000 pleased clients yearly.
  • videocamera Optimal customer communication with clients\Excellent communication with partners
  • like_fb Our expertise is shown by the volume of exclusive high-quality videos already created around the world

commercial video production in Paris: strategy & tips

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The digitalization of events, not just a crisis product

Forced to reinvent itself against the Covid-19, the event goes all-digital. Far from being a degraded version of a physical event, its digital version opens up new opportunities. Among the sectors disrupted by the pandemic, events is an excellent case study. Organizing a conference, a trade show, a congress, a seminar or a ceremony has become virtually impossible in the current context. This constraint of social distancing is accelerating a perceptible movement in recent years: the digitalisation of events.

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Video and social networks: the winning combo

Let's face it: including social networks in your digital marketing is a must. Not publishing videos on social networks is today... a big mistake! Schematically: videos receive much more attention from those who watch them. They arouse more envy, arouse curiosity, provoke more spontaneous interaction. And as a result, a video posted on a social network generates more engagement, more traffic and clearly helps to capture new audiences. Another subtlety, and not the least, by integrating video on your social networks, you can gauge the ROI of your social marketing campaigns in a slightly more qualitative way.

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10 ways to use video for a business

The use of video has become an integral part of corporate and marketing strategies. It brings undeniable added value in the competitive environment in which brands operate, especially on the web. Video lends itself perfectly to the exercise of presentation, especially when it comes to promoting a company, representing a brand or describing an activity. The production of a presentation video enriches the subject matter and helps understanding. It makes it possible to include visual elements that cannot be used in written messages such as those relating to the company's environment, premises, equipment, operating site, etc.

Quiz - Test your video expertise

According to the statistics collected by Youtube, mobile video consumption _____________ every year.

Your answer
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Everything about the commercial video production in Paris

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Digital pollution: what about the impact of advertising?

A report by the think tank The Shift Project published in June put a foot in the door: "Digital technology today emits 4% of the world's greenhouse gases, more than civil air transport. This share could double by 2025 to 8% of the total, which is the current share of car emissions." First culprit identified: online video. Video viewing, which accounts for 60% of the world's data traffic, is estimated to generate more than 300 million tonnes of CO2 in 2018, which is equivalent to the energy consumption of a country like Spain.

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The corporate portrait: what's the point?

Today, visual communication has become essential to enhance the value of a brand or a company. It is also now essential to stand out in a competitive environment. Moreover, when a company's visual communication strategy supports its editorial positioning, it helps to build a reputation and establish trust with clients, prospects and its audience. Quels visages à votre entreprise ? Qui sont celles et ceux qui la font vivre ? Quel univers visuel souhaitez-vous associer à votre activité et inscrire dans les esprits ?

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Brands that create meaning are those that succeed best: proof

The secret of tomorrow's successful companies? It will no longer be the products they sell, but the values they convey. Since the second half of the 20th century - under the influence of branding, the idea that companies should have a personality, immediately identifiable - it is no longer enough for companies to sell a product: they must now offer a universe, a global experience. Nike, for example, does not offer running shoes but a message of transcendence through sport.

estimation

Pricing - commercial video production in Paris

estimate 2.000 - 100.000€

87seconds is an agency that prides itself on offering complete price transparency. Estimating a budget is a difficult task which starts with the briefing where we will sit with you and discuss the entire video production process. Video production is a craftsman's job, which involves a lot of talent and expertise. Depending on the needs identified and the creative direction that we mutually decide to take, we will create a tailor-made quote for your project on a man-day basis.

commercial video production in Paris: production process

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The production of a piece of content, whether it is live action or animated, takes place in a complex systems that demands many different qualified professionals.

First of all, our agency lays the foundation for the future video in its entirety. This involves the script, location of the shooting place, etc. Afterwards comes the production stage, which provides the raw footage that will be used to mould the final video. Finally, the post-production phase lets us view the deliverable as we had initially conceptualized it with the client. In addition to this, there will also be the selection of the best shots and the edit, where we will also add any voice-over work, if necessary.

If you are looking for a video production team, 87seconds offers access to masters with all of the necessary skills related to video production.

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1

Briefing

Campaign goal Challenge Debriefing
2

Conception

Content strategy Creative direction
3

Pre-production

Talent selection Storytelling Set up/scenography PPM meeting
4

Production

Film shooting Illustrations 3D modelling Animation
5

Post-production

Editing Compositing Colorimetry
6

Campaign launch

Media plan Distribution

Do you have a project in mind?
Our team will contact you

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