Commercial video production in Montreal

What to Know About Commercial Video Production – Our Guide

It’s imperative that every company finds a distinct characteristic that will make their brand more recognizable and relatable. One of the best ways to do this is by publishing a series of videos, as they can help your company on many levels. There are many reasons why a company will want to produce promotional videos. First of all, videos are a type of media that can attract a lot of attention from the audience, as they can be quite engaging and entertaining when done right. You can also do more with videos to make them more memorable, which will generate more buzz for your brand. For example, you can hide cryptic messages in your ads, which people can piece together.

How much does video production really cost in 2020?

With the rise of video marketing and its impacts on business no wonder you start to question if your business should invest in videos. You can ask several professional video production company about their pricing, you'll notice there are multiple answers and conflicting results. Some charge by the minute, some on a per-project basis. Nonetheless, 10 common factors will bring the budget up or down.

The 5 main benefits of video

Videos can bring you serious money. Did you know that stats showed that adding a video to a landing page can increase it's conversion rate by up to 80%? Also, your company web site has 53x more chance to show in the search results if it has videos, since it increases SEO. After watching a branded product videos 64% of consumer purchased it.

Tips For Shooting a Promotional Video For Your Business

Shooting a promotional video for your business can be difficult, especially if you have never done it before. If you want your video to turn out as great as possible, there are certain do’s and don’ts that you should be aware of. Here are a few tips that you can follow when shooting for a promotional video. One common mistake that many rookies do is having a person appear small in the frame and not doing close-ups of the person who is speaking. When dealing with a tiny frame, you want to avoid too many wide shots. Instead, you want most of your shots to be close-ups and some medium-distance shots.

3 Tips on How to Make a Great Video Campaign

Video campaigns are the best way to show your personality and brand identity. The audience will get to see who you are and what you do, as all of those elements are put on display for the internet to see. The first thing you should do when you’re looking to produce a business video is to think about what your goals are and how you can achieve those goals. These goals will be used as a direction for you to guide your video production and how you should go about writing the script and the screenplay.

5 Digital Marketing Tips to Grow Your Startup

The advancement in technology has made it relatively easier for startups to launch their business compared to how it was traditionally done before. The internet has made it possible to reach many potential customers and investors all over the world. However, doing business today may not be that easy. You must leverage the available tools and your disposal and find a way to create a competitive edge for your startup. Here are some digital marketing tips that will help your business grow this year.